No. of pages 128
This book is aimed at children in secondary school.
There are 128 pages in this book. This book was published 2000 by Hodder Arnold .
Neil Denby is the Principal Moderator and Assessor for the AQA GCSE Business Studies Specification (B). Peter Thomas is the Chief Examiner for AQA GCSE Business Studies short course. Both are highly experienced teachers and authors. Neil Denby has been involved in developing and examining business studies for over 25 years. He has written a number of best-selling texts and has over 20 years' teaching experience in secondary education.
This book has the following chapters: Ownership and control of a business; aims, objectives, size and growth of a business; business start-up and expansion; the internal organization, structure and control of a business; human resource management; production; market research and consumer behaviour; the marketing mix; finance and management accounting; the external environment and business; advice on coursework and examination techniques.